An increase in effect since Thursday.
As announced by the Journal Du Net, Netflix’s prices have gone up. Including for the “Essential” formula, the price of which had never changed since 2014. To subscribe to this basic offer (a single screen and no HD) you will now have to pay € 8.99 per month against 7, 99 so far. An increase in effect since Thursday for new subscribers, and from the end of September for others, specifies The French Film.
No one will escape it, since the “Standard” offer which allows you to use Netflix on two screens and in high definition also climbs, from 11.99 to 13.49 €. The “Premium” offer (four screens plus ultra HD) goes from 15.99 to 17.99 € per month. As a reminder, these two formulas were offered respectively at 9.99 and 11.99 € when they were launched.
This price hike is not a big surprise given the investments announced by Netflix, which will slash $ 17 billion on content production in 2021, while at the same time the growth in the number of subscribers (209 million in the world) tends to slow down. It remains to be seen whether this strategy will not scare away customers of the streaming platform, which is subject to severe competition with Amazon Prime Video, Disney Plus and other Apple TV + …
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