The streaming service will offer up to two additional accounts attached to the main subscription at $2.99 each.
Netflix has long turned a blind eye to screen sharing outside the family home. Initially, the subscription to more than two screens is supposed to be intended for people living in the same household, but many subscribers around the world share their password with relatives so that they can access the platform without living under the same roof.
variety reveals that the streaming service is currently testing a new kind of subscription, in order to reduce this phenomenon. Currently offered in three countries, Chile, Costa Rica and Peru, this concept allows the main subscriber to share their account with people living outside their home. “in a simple and secure way, while paying a little more”, explains Ghengyi Long, director of the innovation branch of Netflix. In detail, each subscriber to formulas with more than two screens can add up to two additional accounts attached to the main subscription, at $2.99 each. It is therefore still cheaper than taking over a new Standard or Premium subscription, which now costs $12.99 for 3 screens, and $15.99 for four screens, or $3.99 per screen. The firm ensures that this will also allow the various people attached to the main account to keep their own identifier with password, and to find their usual recommendations (“My list”etc).
The article presenting this addition to the usual formulas specifies that it is only a test of Netflix and that for the moment, nothing allows to affirm that it will be extended in all countries. The platform currently has 221.8 million subscribers, of which more than a third are Americans: 75.2 million people. In France, Netflix subscription costs €8.99 (basic offer, i.e. a single screen and no HD), €13.49 (standard, i.e. two screens and access to HD) and €17.99 (Premium, i.e. four screens in HD) .
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